Ceetrus joins forces with Maisons de Famille Groupto work with Nhood to bring about the sustainable transformation oflocal living spaces in support of ageing well

26 July 2024

Ceetrus announces that it has acquired a 40% stake in the French real estate arm of the Maisons deFamille Group, Europe’s leading provider of care for the elderly, through an investment of 60 millioneuros. Nhood advised Ceetrus on the financial and legal aspects of the transaction, and will support theMaisons de Famille Group in implementing […]

Ceetrus announces that it has acquired a 40% stake in the French real estate arm of the Maisons de
Famille Group, Europe’s leading provider of care for the elderly, through an investment of 60 million
euros. Nhood advised Ceetrus on the financial and legal aspects of the transaction, and will support the
Maisons de Famille Group in implementing its real estate strategy in France.

An investment in line with Ceetrus’ asset diversification and the development of the Maisons de Famille
Group

Founded in 2003, the Maisons de Famille Group is one of Europe’s leading providers of care for the elderly. It
employs over 11,000 people in more than 173 facilities and services in France, Italy, Spain and Germany,
caring for more than 15,000 residents and patients. Services offered include nursing homes, day care centers,
senior residences, psychiatric and rehabilitation clinics, and home nursing services. The acquisition of Ceetrus’
stake will enable the company to strengthen its service offering and geographical presence, with the aim of
becoming a key European player in the silver economy.

Ceetrus, a real estate company with an impact, is thus demonstrating its determination to diversify its portfolio,
estimated at over 8 billion euros and mainly made up of commercial real estate, by promoting the
implementation of mixed-use programs to help regenerate local living spaces.

As financial advisors, Nhood and Rothschild & Co supported Ceetrus and Groupe Maisons de Famille
respectively in all phases of due diligence, structuring, structuring and definition of governance agreements.
Nhood’s Capital Markets team also arranged the necessary financing to enable Ceetrus to acquire a stake in
Groupe Maisons de Famille’s real estate company.

A strategic, multi-partner project to accelerate regional regeneration by providing practical solutions to
the problem of an ageing population.

This multi-partner project is a concrete example of how Ceetrus acts in alliance with its stakeholders in positiveimpact
projects that directly contribute to improving the quality of life in neighborhoods and territories. By
favoring an ecosystemic and synergistic approach over a purely real estate approach, Ceetrus fully contributes
to sustainable development objectives, which the real estate company has chosen to integrate into its impact
framework to feed its decisions and assessments.

Nhood has been entrusted with the task of supporting the Maisons de Famille Group in its medium- and longterm
strategy for the management of its sites in France. Specializing in innovative solutions to enhance the
value of its customers’ real estate assets, Nhood will use its know-how to create “places that are better”,
unique, pleasant and attractive.

With Insee estimating that the number of people aged over 75 in France is set to rise by 5.7 million by 20701 ,
Nhood’s expertise should enable the Maisons de Famille Group to strengthen and develop its offering, by
adopting a holistic approach to support for the elderly in their living environment.

In recent months, Nhood has already supported Maisons de Famille France in the renovation of a 6,100m²
former Benedictine convent in Tourcoing, transforming it into a senior citizen’s residence with 120 homes and
800m² of communal areas for independent seniors.

“This transaction highlights all our expertise in the real estate value creation chain. One of the keys to the
success of this deal was our understanding of the strategic issues that our client Ceetrus was looking for, and
our ability to enter into an extremely efficient and trusting cooperation with the Maisons de Famille Group
teams. It confirms Nhood’s expertise in structuring complex financial transactions, while at the same time
testifying to our determination to play a long-term role in the regeneration of local areas, taking into account all
their users”, says Daniele di Giacomo, Head of Ressources & Fund Investment France-Luxembourg, at Nhood.
“I’m delighted with this cooperative approach, which has mobilized all our expertise in the completion of this
project. In addition to transforming our sites, we want to contribute directly or indirectly to the transformation of
local communities by acting on their scale. Thanks to our positive-impact investment strategy, we are
increasing the value and resilience of our assets, while helping to create utility for citizens,” adds Aymeric
Thibord.

“I am delighted with this partnership with Ceetrus and Nhood, which embodies the transformation of the
Maisons de Famille Group’s real estate policy. This meaningful association with Ceetrus, a real estate
investment company with a strong impact, supports our corporate project as a manager offering places to live,
human relationships, and care and support services for seniors. One of the challenges will be to develop a
range of offerings that take into account the new needs and expectations of the new generations of seniors. It
will also enable us to draw on Nhood’s expertise to provide long-term support for the transformation and growth
of our real estate portfolio,” says Julien Samson, CEO of Groupe Maisons de Famille.